San Francisco 's historic Candlestick Park was renamed as 3Com Park for several years , but the name was dropped when the sponsorship business.sponsorship expired , and it was another two years before the new name of Monster Cable Products ' Monster Park was applied .

Rahal did not return to Newman/Haas/Lanigan Racing for the 2010 IndyCar Series season , due to McDonald 's discontinuing their sponsorship business.sponsorship focus on the 2010 Winter Olympics .

In 2010 , Team RadioShack was formed with sponsorship business.sponsorship Radio Shack and Trek Bicycle Corporation .

The 2012 Sugar Bowl Game ( known via sponsorship business.sponsorship the Allstate Sugar Bowl ) was the 78th edition of the annual postseason college football bowl game known as the Sugar Bowl .

This was the second game in the sponsorship business.sponsorship with John Hancock Insurance for the game formerely known as the Sun Bowl .

Finally , insurance giant Progressive assumed sponsorship business.sponsorship the Gator Bowl on New Year 's Day in Jacksonville after a four-year run as sponsor by Konica Minolta ended in 2010 .

In promotion `` I 'll Go Crazy If I Do n't Go Crazy Tonight '' was used in television commercials for a Blackberry application , called the `` U2 Mobile App '' , which was developed as part of Research in Motion 's sponsorship business.sponsorship the U2 360° Tour .

The song was used in television commercials for a new Blackberry application , called the `` U2 Mobile App '' , which was developed as part of Research in Motion 's sponsorship business.sponsorship the U2 360° Tour .

It was previously known as the Fight Hunger Bowl in 2013 , the Kraft Fight Hunger Bowl from 2010 to 2012 due to its sponsorship business.sponsorship Kraft Foods , as the Emerald Bowl from 2004 to 2009 , and as the Diamond Walnut San Francisco Bowl from 2002 to 2003 , in recognition of the corporate title sponsor , Diamond Foods .

This is in part due to sponsorship business.sponsorship with Anheuser-Busch , Coca-Cola , and Sprint , but mainly due to a $ 207 million deal with FedEx to gain naming rights to the Redskins ' stadium , now named FedExField .

In May , 2006 , Michelle Wie , who has a sponsorship business.sponsorship with Omega , accepted an invitation from the company to play in the 2006 tournament , making her first attempt to play on the European Tour .

It was driven by Jimmie Johnson , Dale Earnhardt Jr. , Martin Truex Jr. , Mark Martin , Landon Cassill , Ron Fellows and Adrian Fernandez , with sponsorship business.sponsorship Lowe 's ( Johnson and Fernandez ) , National Guard ( Truex , Earnhardt Jr and Cassill ) , Delphi , ( Martin ) and Godaddy.com ( Earnhardt and Fellows ) .

The former # 58 car is now known as the # 48 car driven by Jimmie Johnson with Lowe 's sponsorship business.sponsorship 2002 .

The new stadium funding plan proved to be extremely controversial , and it was not until 1996 that groundbreaking began on the new stadium , by now named Miller Park as part of a sponsorship business.sponsorship with nearby Miller Brewing Company .

Due to sponsorship business.sponsorship with Unilever and their Hellmann 's Mayonnaise brand , Dale Earnhardt Jr. ran the # 88 car at the 2010 season opener at Daytona and Danica Patrick ran the # 7 car with her sponsor GoDaddy.com , forcing Bires to sit out .

Due to sponsorship business.sponsorship with Unilever and their Hellmann 's Mayonnaise brand , owner Dale Earnhardt Jr. ran the # 88 car at the 2010 season opener at Daytona and Danica Patrick ran the # 7 car with her sponsor GoDaddy.com , forcing Bires to sit out .

He raced in the No . 7 JR Motorsports Chevy with sponsorship business.sponsorship Go Daddy and HowDoYou.com part-time through 2010 and in 2011 , splitting the ride with IndyCar Series driver Danica Patrick ; his average finish was 13th and completed every race on the lead lap .

The team changed numbers from No . 5 to No . 7 with Danica Patrick driving about 12 races with JR Motorsports in with GoDaddy.com sponsorship business.sponsorship 2010 , The schedule was filled out with Scott Wimmer , Dale Earnhardt Jr , Landon Cassill , Steve Arpin , Josh Wise and J. R. Fitzpatrick .

The game , which was called the St. Petersburg Bowl , was first played on December 20 , 2008 and has been played ever since , carrying sponsorship business.sponsorship magicJack , Beef ' O ' Brady 's ( which acquired naming rights as well ) , and BitPay at various intervals .

For 2011 , the # 33 carried dual sponsorship business.sponsorship both Rheem and Menards , with Kevin Harvick , Clint Bowyer , Austin Dillon , and new RCR driver Paul Menard splitting the driving duties .

In 2009 , Paul Menard would drive with sponsorship business.sponsorship his father 's company Menards .

Paul Menard continued to drive for the team with sponsorship business.sponsorship Menards .

Paul Menard , DEI 's Busch Series driver drove and sponsorship business.sponsorship provided by Menards Home Improvement stores .

Paul Menard , Max Papis , Truck series driver Matt Crafton , and Ryan Gifford all took turns driving the car with MENARDS sponsorship business.sponsorship

Vacated by Michael Waltrip , their No . 15 car was driven by rookie Paul Menard with a sponsorship business.sponsorship his father 's Menards Home Improvement retailing company and running a part-time schedule of only seven races .

In April 2012 , Warrior Sports reportedly signed a sponsorship business.sponsorship for Liverpool worth £25 million per season as of the 2012–13 season while Carlsberg reduced their annual sponsorship to just half of last year , overtaking the English club record of £23.3 million paid by Nike for supplying Manchester United and the previous deal from Adidas worth £13 million .

On September 8 , 2007 , it was announced that Martin would share the No . 8 car with Aric Almirola in the 2008 Sprint Cup Series with sponsorship business.sponsorship the U.S. Army .

For example , sales of Nike golf apparel and footwear doubled after Tiger Woods was signed up on a sponsorship business.sponsorship .